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The taste of great marketing

Arrow Destination Marketing Group offers a broad range of solutions to serve your unique needs and requirements. From wine portfolios and annual reports, to bleeding-edge internet strategies, we will always deliver the solutions that are most appropriate and effective.

Internet

• Website design, development and hosting
• e-marketing: e-newsletter design and distribution
• e-invitations
• Customer relationship management tools
• Search engine optimization
• Media buying
• Pay-per-click management
• Site index placement
• Maintenance of prime director visibility

Print Media

• Annual marketing planning and media budget development
• Brand assessment and design
• Logo design
• Media buying
• Media rate negotiation
• Advertisement campaign development
• Advertising design and production
• Public relations
• Press release and copywriting services
• Editorial development and negotiation
• Direct mail design and distribution

Collateral

• Winery brochures
• Wine club brochures
• Wine club forms
• Newsletter design and distribution
• Tasting room forms
• Point of sale collateral
• Media kits
• Group sales kits
• Special event and wedding kits
• Postcards, invitations and announcements
• Vintage release and tasting notes
• Gift certificates
• Shipment collateral
• Winery guest house in-room collateral and guest cards
• Guest room directories
• Property maps
• Local reference materials
• Local points of interest directories

Hospitality & Promotion

• Event design & promotion
• Wine club events
• Trade events
• Wine and charity auctions
• Release parties
• Trade show booth design
• Familiarity (FAM) trips
• Concierge relations
• Tour operator relations
• Meeting planner and event relations
• Travel and wine writer relations
• Gift amenities selection.

Brand image development with extensive photography services: bottle shots, merchandise, architectural, vineyard and vintner lifestyle and staff photography