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Opportunities and Strategies

Arrow Destination Marketing Group offers a broad range of solutions to serve your unique needs and requirements. From traditional print production, to bleeding-edge internet activities, we will always deliver the solutions that are most appropriate and effective.

Internet

• Website design, development and hosting
• e-marketing: e-newsletter design and distribution, e-invitations
• Event database
• Customer relationship management (CRM)
• Search engine optimization
• Media buying
• Pay-per-click management
• Site-index placement, and maintenance of prime director visibility

Print Media

• Event marketing planning and media budget development
• Event logo design
• Media buying
• Media rate negotiation
• Advertisement campaign development
• Advertising design and production
• Public relations
• Press release and copywriting services
• Editorial development and negotiation
• Direct mail design and distribution.

Collateral

• Event brochures and programs
• Event forms
• Event newsletter design and distribution
• Point of sale collateral
• Event media kits
• Group sales kits
• Special event and wedding kits
• Postcards, invitations and announcements
• Gift certificates
• Local reference materials
• Local points of interest directories

Hospitality & Promotion

• Wine club events
• Trade events
• Wine and charity auctions
• Release parties
• Trade show booth design
• Familiarity (FAM) trips
• Concierge relations
• Tour operator relations
• Meeting planner and event relations
• Travel and wine writer relations
• Big bidder relations
• Gift amenities selection.

Brand image development with extensive photography services: event photography, food & wine, merchandise, architectural, lifestyle and staff photography

 

 
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